“You should have a website for your business.”
Whenever pitching this idea to a small business, the first response is:
Why? We are doing fine. We don’t want to be a big brand like Apple or Microsoft. So, why do we need a website?
And that’s where they are wrong. You can’t even imagine how having a website for your business can offer you or we must you don’t have the proper guidance that we intend to offer with this blog. So, why delay any more? Let’s start reading:
Reasons For Every Business Needs To Have A Website
A business with a website looks authentic
What’s the first thing you think you would do if someone tells you about Qatalytic?
You would search for it on Google, wouldn’t you?
Now, what if you can’t find our website in the searches? You will probably think that our business is not authentic. No matter websites like Foursquare, Yelp, and Glassdoor can offer you some proof. Still, they can’t match the authenticity our business website will offer. Today’s digitally savvy customers will definitely look for the company’s website and move somewhere else if they can’t find it.
So, this is one of the most significant reasons why a business needs a website.
A website helps you reach more customers
By creating a website for your business, you not only build your online presence but also reach millions of customers you otherwise couldn’t reach because they are living on the other end of the world. A website also prevents you from spending money on traditional marketing methods like sending bulk emails or printing vouchers. So, having a website is a great option.
Every business is having a website
Another big reason for having a website is that your all competitors are having it. According to the stats by B2B research firm clutch.co, 64% of small businesses have their own website while 58% of the remaining small businesses are planning to have a website soon.
So, you see having a website has become a necessity. If you want to survive the market, you need to have a website. You can’t escape from it.
A website is a great platform to showcase your products & services
As a business, it’s important for you to have a platform where you can showcase your expertise, the services you offer, and the products you have created to date. Now, what can be a better platform than your own website? You own its copyrights. You can design it the way you want. You can choose what you want to display and what you don’t. This is yet another reason you must have a website for your business.
Your business will show up in Google Search results
According to SEO experts, the chances that your business will show up in Google Search results without having a website are zero.
Once you have a website, we can optimize it by adding long-tail keywords, Meta descriptions, and bring your business on the top of search results. However, if we don’t have a website, you will miss all these chances of SEO optimization, and your business might never come on top.
And let’s not forget the fact that over 81% of consumers prefer doing online research before making a purchase. So, if you don’t want to blow up your chances with your customers, have a website for your business.
You become available 24×7
We all know that we can’t be available for business all the time. We need hours for sleeping, eating, and spending time with family.
Surely, you wouldn’t want to work at 3:00 AM. However, there are people who want to do shopping at this hour. You can’t choose to ignore them.
Now, what to do?
Amidst such a scenario, if you have a website, customers can reach you anytime. Your services will not be restricted by any geography or time zone. Apart from this, having a website will also help you build stronger relationships with your clients.
A Website saves your and the customers’ time
We live in a fast and forward world where customers want things quickly. No one the time to research for your credibility and see what you offer. Amidst this, having a website means you can present all the information about your brand at one place, such as who you are, what services you offer, and which products you have created till date, and a lot more. This way you can save the time of your customer and help them make quick decisions. Not only can you also save your time by getting quick leads from customers.
So, if you are a small business and don’t have a website yet, this is the right time for doing so. Qatalytic can help in that. We have developed highly-functional and dynamic websites for countless businesses.